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Oh no! Churchill dog breaks advertising rules

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Published Date: 22 August 2007
HAS Churchill's nodding dog been found guilty of breaking advertising rules? Oh Yes.
And will it now have to ditch at least one TV and two radio ads as a result? Oh Yes.

The insurance giant was yesterday rapped by broadcast watchdogs after it failed to offer cheaper quotes to customers despite claiming to do so in its ads. In the ads, both on radio and TV, a talking dog answers "oh yes" to questions from the public, including those who ask if it can beat their renewal quotes from rival companies.

But it seems sometimes the answer should be "oh maybe" according to watchdogs who upheld seven complaints from customers who felt they had not been made the kind of offers promised in the commercials.

Churchill said the price guarantee was "subject to normal underwriting criteria" and future ads will carry wording explaining there would be terms and conditions attached to offers.



The full article contains 160 words and appears in The Scotsman newspaper.
Page 1 of 1

  • Last Updated: 21 August 2007 9:09 PM
  • Source: The Scotsman
  • Location: Edinburgh
  • Related Topics: Advertisement complaints
 
1

Suck--McCrunchie,

http://www.stirlingpark.net for public contracts? 22/08/2007 01:01:39

Its funny how words in adverts frequently don't mean the same as in real life.

My 'unlimited' internet package strangely means three gig once you rummage about in the terms and conditions.

http://www.t-mobile.co.uk/shop/mobile-phones/internet/lap...

Equally strange is the months notice required to quit at the end of the contract means 18 days after emailing them telling of our intention to leave, they say it has to be done via a phone call, and they will need to charge extra for the last month as its a 'non standard payment which cannot be taken by direct debit'

Rip off Britain - don't you just love it!

2

Scullion,

Canada 22/08/2007 01:01:46

The insurance company should have used a more appropriate animan such as a weasel or ferret.

3

Kipling,

South of the border 22/08/2007 01:59:26

the only other character I know of who says yes so many times is ?molly at the end of james joyce's ulysses "and yes I said yes I will Yes". or as the watchdog might have written it "and yes I said yes I will, er... Maybe".

4

The Daleks,

22/08/2007 05:48:22

They should rub Churchill's nose in it!!

5

AJ of Fife,

22/08/2007 09:25:10

Scullion,

Maybe a vampire bat would be more appropriate!!!!!

6

SteveSC,

West Lothian 22/08/2007 09:27:49

Like the batteries that last up to a month if used for up to 10 minutes a day.

What does that mean?

7

Pickleskin25,

I love you all the same..except you!! 22/08/2007 11:08:32

Should we not all be well aware by now that all these companies are the same and that we should take it upon ourselves to read the small print BEFORE we agree to any kind of contract?!!?

8

Animal Doc to Be,

Edinburgh 22/08/2007 15:50:17

No 1: Suck McCrunchiw

Just cancel the direct debit at the bank, send t-mobile a cheque for whatever is rightly owed without their extras. And tell them what they can do with their larger "non standard payment".

9

Animal Doc to Be,

Edinburgh 22/08/2007 15:50:45

Please ignore the spelling mistake of your name no 1. :)

10

Kipling,

South of the border 22/08/2007 20:00:15

... or rewriting the beatles' song, "Churchill says Yes, the ASA says No, the watchdog says Maybe, So should the Dog Go, go go! Oh oh, ..."

11

Suck--McCrunchie.,

http://www.stirlingpark.net for public contracts? 22/08/2007 21:23:30

A new twist in the Tmobile interpretations issue.

"When we issued you with the 'leaving Tmobile reference number it was in the title of the email - it only counts if its in the content.'

It took over 50 mins and the minion speaking to a manager to say the account was ended.


 

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